Clickbank Announces New Ad Serving Platform


Posted: November 22nd, 2008

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-Chris Vendilli
Author of the Pro From Go Internet Marketing Blog

A few days ago, on November 18, Clickbank announced it’s exciting new plans to release an ad serving platform that will enable publishers far greater reach and exposure.

This new tool is also likely to be a goldmine for savvy affiliates.  The new Clickbank ad serving platform could also be the final fatal blow to Google AdSense, at least as far as internet marketers are concerned.

We’ve all seen your typical Google Adsense advertisements.  These ads contain three lines of text broken down to include a headline, two additional lines of ad copy, and a display URL.  The Clickbank ad serving platform will be modeled in a similar way.

The Clickbank ad serving platform will allow headlines to contain 28 characters and will be displayed in a bold blue font.  The two additional lines of ad copy that will appear in Clickbank’s new ad serving platform are each limited to 28 characters.

This is slightly different than the existing limitations for Google AdWords advertisers (the same ads that appear on Google AdSense enabled sites), which contain 25 characters in the headline, 35 characters in the first line of copy, and 36 characters in the third line of copy.

Another major difference between the Clickbank ad serving platform and the Google equivalent is the non-existience of a “display URL” within the Clickbank ad serving platform.

Google advertisements allow 35 characters for a display URL, whereas the Clickbank ad serving platform appears as if it may not use “display URL’s” given that the “Customer-Facing Adverisement Editor” (the tool used by Clickbank publishers to create & save ads for their products, pictured below) has no field for publisher’s to save this information.

The New Customer-Facing Advertisement Editor

The New Customer-Facing Advertisement Editor

However, there is a possiblity the equivalent of a display URL may still appear both in the Marketplace XML feed, and also in the contextual ad serving platform.

Inside the Clickbank account settings for every publisher, there is “hoplink target URL” field (Login to your Clicbank account, “Account Settings” tab, “My Site” sub-menu, click “Edit” on “Marketplace Information” to change/edit/update your hoplink target URL) which in more cases than not, will be the same URL that would have been used as a “display URL” anyways.

The Clickbank ad serving platform is currently in “Phase I” as noted by Clickbank in their November 18, 2008 Clickbank News post.  Phase 1 is directed mainly at publishers and encourages any and all publishers interested in taking advantage of this new feature to utilize the “Customer-Facing Advertisement Editor” to create & save their 3 line ad for an existing Clickbank product.

Clickbank promises these ads will be soon be shown not only in the new contextual ad serving platform, but also in the Marketplace XML feed.

Including your product early in this new program is a sure-fire way to attract more leads & potential buyers.  You can go create your ad for the new Clickbank ad serving platform by logging into your account, and then visiting the following link to access the “Customer-Facing Advertisement Editor” which will allow you to create, edit, and save your ad:

Clickbank ad serving platform - Customer-Facing Advertisement Editor

You can also read the news directly from Clickbank by checking out the following two posts:

New ClickBank Features: ClickBank Ad Serving Platform Phase I and Inactive Products

ClickBank Ad Serving Platform Phase I

Comments, perspectives, ideas, and suggestions on this topic are encouraged.  I suspect this is going to be big news in the upcoming days & weeks as this exciting announcement materializes before our eyes!

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A few days ago I had the opportunity to interview two genuine JV giveaway experts.  These guys are both people I would consider friends for all the help they’ve offered me over the past couple weeks as my giveaway fast approaches (it launches in less than 8 hours from the time I type this blog entry).

Jason James was one of the two interviewees.  He hosts the “Greedy Giveaway” once or twice a year and usually adds 10,000+ subscribers to his list each time he does it.  Jason James is very well-informed when it comes to hosting your own JV giveaway.

I asked Jason J. tons of questions about how to locate & recruit quality JV contributors, how to ensure the gifts they submit are acceptable, and much more.

Jason Dinner was also on the call.  Jason D. offered another perspective, as he is very experienced when it comes to being a giveaway participant.  A good chunk of Jason Dinner’s mailing list came as a direct result of participating in JV giveaways.

As you can imagine, I was eager to get Dinner’s take on a lot of points as well since he could offer up advice that would help me keep my contributors engaged & motivated throughout the duration of the giveaway.

All in all, the call ended up being approximately 45 minutes long and I have it in an edited mp3 format for you to download if you like.

All you’ve gotta do to grab the interview is sign up for my “10 Day Giveaway” before it ends on November 21, 2008 by going here.

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How To Behave On A Forum


Posted: November 8th, 2008

I found this video today thanks to Digg and just had to add it to the Warrior Forum. So I figured why stop there? I have a few forums myself so it’s good information for many of my readers.

This video is all about “How To Behave On A Discussion Forum,” and quite frankly, it’s hilarious. A lot of the stuff is just simple internet etiquette, but who coudn’t use a comedic refresher course every now & then?

Let me know what you think of the video, I thought it was hilarious!

Popularity: 21% [?]

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